FIERAVICOLA is now being organised

In November, two presentation webinars will be hosted for the French-speaking countries of North Africa and Russia

Cesena (28 October 2020) - After launching a promotional campaign, the 2021 edition of FIERAVICOLA, to be held at the Rimini Expo Centre from 4 to 6 May next year, is now being organised.
Innovation and internationalisation will the two key themes of the relaunch of this event, with the aim to demonstrate how much this industry, which is already undergoing a modernisation process, has grown in the last few years. 
At the 2021 edition, the spotlight will be on the very best of the poultry industry in all its segments, with an extensive conference programme covering issues such as sustainability and animal welfare and a packed agenda of B2B meetings with foreign buyers, which exhibitors can schedule in advance. 
With a focus on internationalisation, the target countries selected to create new business opportunities for both technologies and finished goods are Germany, the UK, France, Spain, Denmark and Sweden, as well as Eastern European countries, Russia and North Africa. These last two countries – Russia and North Africa – will be the first to receive Fieravicola’s international presentations, organised by Cesena Fiera in collaboration with ICE Agenzia - Italian Trade Agency. 
Two webinars are scheduled for the end of November: the first one for French-speaking North African countries, while the second presentation will be aimed at Russia. On both occasions, poultry industry entrepreneurs, sector associations and institutional representatives will be invited to participate.

‘After the official announcement, we have now launched a promotional campaign,’ says Renzo Piraccini, President of Fieravicola, ‘and we are working on presenting the exhibition on dedicated platforms. Unfortunately, due to the Covid-19 pandemic, we are not able to go on business trips abroad. However, together with the local ICE-Agenzia - Italian Trade Agency offices, we are organising remote meetings with key players in the poultry industry in North African countries and Russia. We believe we are on the right track to creating a major international exhibition. In fact, we are striving to make the most of the partnership between two specialised events such as Macfrut and Fieravicola.’ 

Press Office - PrimaPagina 
Giulia Fellini - Filippo Fabbri 
m. +39 335.7362859 – +39 547/24284

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